Integrating Communications and Payments Improves Customer Experience

Executive Summary:

Customer experience (CX) is the new competitive currency, so dynamic companies are prioritizing improving the customer journey. Integrating billing communications and payments is a powerful strategy for enhancing CX that also benefits billers. Making billing and payments a seamless operation lets companies leverage their data to personalize interactions and communications channels to meet customer preferences. This white paper discusses why billing and payments are prime opportunities to deliver a better experience that can drive repeat business and referrals—and even influence whether customers pay their bills in full.

Man paying bills with electronic bill presentment and payment app on mobile phone.